
About Course
Objectives:
This program is designed to provide a comprehensive understanding of marketing strategies. It offers both theoretical and practical knowledge, with a focus on application in global and local business and marketing contexts. It enables learners to consolidate, develop, and demonstrate the core competencies necessary for effective marketing skills at every stage of their careers.
Entry Requirements:
This is a standalone qualification, but there are specific entry requirements. Applicants must have obtained one of the following:
- LMQ Level 5 Advanced National Diploma in Business Management
- LMQ Level 6 Graduate Diploma in Business Management
- Any qualification at the same level or higher, as recognised on the NQF or QCF of the United Kingdom or SCQF Level 8 in Business Management
- Relevant national qualification awards at SCQF level or equivalent overseas qualifications, as assessed by UK NARIC, to be comparable to a Level 5 or 6 qualification in the UK (or higher).
Equivalences:
This qualification is equivalent to the following:
- Framework for Higher Education Qualifications in England, Wales, and Northern Ireland: Master’s Degrees, Integrated Master’s Degrees, Postgraduate Diplomas, Postgraduate Certificates
- Regulated Qualifications Framework for England and Northern Ireland: Technical/Vocational Qualifications Level 7
- Credit and Qualifications Framework for Wales: Master’s Degrees, Vocational Qualifications, Postgraduate Certificates, Apprenticeships
- National Framework of Qualifications for Ireland: Master’s Degrees, Postgraduate Diplomas
- Scottish Credit and Qualifications Framework: Master’s Degrees, Integrated Master’s Degrees, Professional Apprenticeships, SVQ, PDA, Postgraduate Diplomas, Postgraduate Certificates, Awards
Progression:
The LMQ Level 7 Postgraduate Diploma in Strategic Marketing Qualification enables learners to progress into a Master’s degree Top-Up program in the relevant discipline or continue their studies at the same level or higher. Graduates are eligible for advanced standing and can progress to Master’s Top-Up programs at numerous universities in the UK and abroad.
Units:
L/PGDSMM/7001 | Strategic Marketing in Decisions | 20 |
L/PGDSMM/7002 | Strategic Marketing Management in Practice | 20 |
L/PGDSMM/7003 | Managing Marketing Performance | 20 |
L/PGDSMM/7004 | Strategic Marketing Analysis and Evaluation | 20 |
L/PGDSMM/7005 | Global Marketing | 20 |
L/PGDSMM/7006 | Marketing Leadership and Planning | 20 |
Duration:
12 Months for Full-time study
Fees
£9000
Intake Dates:
Course Start dates:
13th January 2025
15th September 2025